Abercrombie & Fitch is at it again. The “Abercrombie & Fitch pitches new trashy T-Shirts to America’s Youth” headline is creating quite a stir around the internet, and for very good reason. It’s called the Sexualization of Children and Abercrombie & Fitch continues to target American young people with their highly sexualized clothing lines and t-shirts. Abercrombie & Fitch (A&F) has come out with a new line of t-shirts called “New College Tees” with inappropriate, sexualized messages appearing on the t-shirts.
College students may find A&F clothing styles appealing, but tweens and teens shop and spend their own money or allowance at Abercrombie and Fitch too. These tees are not appropriate for any age, let alone tweens and teens wearing such “sexy” smut. Parents would be wise to consider very carefully what department store gift cards to buy as gifts, especially gift cards or clothes from stores such as Abercrombie & Fitch.
The American Family Association and OneMillionMoms.com is spearheading an e-mail campaign to the popular A&F clothing store over their new “Get It On” Fall line of T-shirts. Regarding the new line of trashy tees, OneMillionMoms director Monica Cole said, “A few of their little slogans are pretty offensive to women in general, so you wouldn’t want your daughters or nieces wearing these shirts.” Cole continues saying the trashy tees are “only available in stores. It’s not online, and parents can’t even get a preview before they go in the stores, so they will be shocked; then it will be too late.”
Messages printed on Abercrombie & Fitch new tees:
- Tie me up, don’t tie me down
- Anyone you can do, I can do better
A&F also owns Hollister Co. which coincidently has a new “Surf Tees” line that is full of sexual innuendos as well, such as:
- Chicks Dig the Long Board
- Sand Jobs are for Surfers
- She Goes Both Ways (Beaches & Long Boards)
OneMillionMoms.com and the American Family Association need your help to force Abercrombie & Fitch to pull their sexualized shirts.Â An email circulation by the American Family Assocation and OneMillionMoms.com saysÂ this:
“Abercrombie & Fitch (A&F) continues its pattern of pushing pornographic-themed material into mainstream America. Abercrombie & Fitch has just begun offering their “New College” line of T-shirts.
The first A&F T-shirt pictures a young girl opening her blouse – exposing herself. A&F titles the image: “Show the Twins”.
The second picture is of a female running nude. A&F titles it: “Female streaking encouraged.” The next Abercrombie & Fitch T-shirt is entitled: “Female Students Wanted for Sexual Research”. Abercrombie & Fitch does not merely sell a popular line of clothing – they sell a lifestyle. And because A&F clothing is popular among teens and college kids, the influence of their sex-as-recreation lifestyle is widespread.
The Centers for Disease Control (CDC) and Prevention reports that Sexually transmitted diseases (STDs) remain a major public health challenge in the United States. CDC estimates that approximately 19 million new infections occur each year – almost half of them among young people 15 to 24 years of age.”
How you can help: Send an email letter to Abercrombie & Fitch asking them to pull their sexualized shirts. After sending your email, call A&F at 614-283-6500 (press “0” to speak directly to a real person) and let them how you REALLY feel about their continued sexualization of children efforts.